Join us for an afternoon of learning, discussion, and connection!
February 8, 2024 1:00-5:00 PM
We’re excited to welcome you to Trendigital 2024! You’re in for a great afternoon packed with fresh tips and effective strategies to help you make the most of your digital marketing efforts.
Check out the conference schedule for Trendigital below.
Are you attending a workshop? Click here for details.
Conference Registration & Kick-off
12:00 PM - Doors Open & Registration
(Lunch will not be provided, but snacks will be available throughout the afternoon)
1:00 PM - Trendigital Introduction & Welcome
Emcee: Jade Delaney
Director of Business Development, Lemonly
1:10 PM - The Digital Debrief
Samantha Allen
Senior Vice President of Digital Marketing, Carson Group
Transcend traditional marketing tactics to join the forefront of digital marketing and technology in 2024. The Digital Debrief unravels the latest trends and disruptive technologies to explore how business owners can harness innovation, creativity, and audience insights to increase brand awareness, build lasting customer relationships and grow their businesses.
2:10 PM - Navigating the Cookieless Future
Mastering First-Party Data, Strategic Media Channels, and Innovative Targeting Techniques in Modern Marketing
Chelsea Redinger
Director of Media, Click Rain
We'll delve into the evolving landscape of marketing without cookies. Explore the latest updates, learn how to harness the power of first-party data, discover media channels that thrive without cookies, and gain insights into optimizing your marketing strategy for the new era.
2:45 PM - Break
3:00 PM - SEO and Content Marketing with AI Tools
Dale Bertrand
Founder, Fire&Spark
In 2023, artificial intelligence can write article drafts, manage social media accounts and identify syndication partners. AI tools will empower you to level up your SEO and content marketing without replacing your human imagination or judgment. Now is the time to start integrating AI tools into your SEO and content workflow – before AI-savvy competitors begin to dominate the market. Join marketing AI expert Dale Bertrand as he shares his playbook for using AI tools for SEO and content to increase your productivity and marketing results.
3:30 - AI Lightning Talks
Learn how these key experts use AI to elevate their marketing:
AI Ethics
Travis Loof, Ph.D.
Graduate Program Director, The University of South Dakota
AI in Design and Animation
Ty MacConnell
Motion Designer, Lemonly
AI in Marketing Strategies
Bailey Wood
Associate Director of Marketing, Click Rain
AI in Brand Writing
Maddie Mack
Associate Director of Content, Lemonly
Networking & Social - 4:45 PM
The Upper Midwest digital marketing scene is full of great companies and awesome people. Please stick around to network, connect, and laugh with friends and colleagues. There will be plenty of snacks, and your first drink is provided by our friends at Book Your Billboard!